Once upon a time, people bought their eyeglasses or contact lenses from a local optical store–and more than likely from their vision care provider. But times have changed dramatically over the last few decades with national chains and online retailers offering an array of eyewear.
But Hattiesburg Eye Clinic’s Optical Department is not only surviving in this dynamic marketplace, but thriving with a loyal customer base. Their secret sauce? It’s all about taking care of customers.
“Our primary focus is customer service,” says Mike Beddingfield, ABO, manager of Hattiesburg Eye Clinic’s Optical Department. “We aim to help whoever walks in the door to see better, whether with a prescription from one of our clinic physicians or from outside.”
Beddingfield is one of five opticians with Hattiesburg Eye Clinic, all certified by the American Board of Opticianry. This highly qualified staff, knowledgeable in eye anatomy as it relates to corrective lenses, serve customers in four South Mississippi locations: Columbia, Laurel, West Hattiesburg and at the main Hattiesburg Clinic on the Merit Health Campus. Their optical experience ranges from ten years to over thirty years.
“We’re all about what the customer needs,” says Beddingfield. “We want to not only improve their vision, but also their appearance.”
For that first part, the optical department is right in line with Hattiesburg Eye Clinic’s overall focus on state-of-the-art equipment. Hattiesburg Eye Clinic Optical has the latest and most up to date equipment for producing even the most complex lens prescription.
“We’re able to offer premium progressive lenses, as well as lenses with antireflective coatings, and prescription sunglasses with polarized lenses. We also offer one of the latest innovations in the digital age, lenses with blue light filtering that protects the eyes from light emanating from computer or smartphone screens.”
Hattiesburg Eye Clinic also provides contact lens customers with a full array of choices, including daily wear lenses (worn for a day and then disposed). They’ve also kept up with trends in multi-focal contact lenses and Toric for astigmatism.
Of course, there’s more to eyewear than the lenses. In today’s culture, eyewear is a form of fashion–a statement of style and individuality. At Hattiesburg Eye Clinic, there are a wide array of brands and styles from which customers can choose.
“We carry a large assortment of major eyewear brands, including Coach, Michael Kors and Guess,” says Beddingfield. “We also can provide customers with a number of popular sunglasses styles from brands like Rayban, Oakley and Maui Jim.”
Seamless coordination between eye care and eyewear, state-of-the-art optics and the latest in fashion design–all these add up to make Hattiesburg Eye Clinic and their full-service optical department South Mississippi’s hometown choice for better vision.
For more information about our eyewear services, visit our optical department page. To learn more about how Hattiesburg Eye Clinic can improve your vision health, call 601-268-5910 (or toll-free 800-624-8254) or schedule a consultation with us.
